Telegram desktop app: In the upper left corner, click the Menu icon (the one with three lines). Select “New Channel” from the drop-down menu. End-to-end encryption is an important feature in messaging, as it's the first step in protecting users from surveillance. A new window will come up. Enter your channel name and bio. (See the character limits above.) Click “Create.” In the next window, choose the type of your channel. If you want your channel to be public, you need to develop a link for it. In the screenshot below, it’s ”/catmarketing.” If your selected link is unavailable, you’ll need to suggest another option. Your posting frequency depends on the topic of your channel. If you have a news channel, it’s OK to publish new content every day (or even every hour). For other industries, stick with 2-3 large posts a week.
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