Developing social channels based on exchanging a single message isn’t exactly new, of course. Back in 2014, the “Yo” app was launched with the sole purpose of enabling users to send each other the greeting “Yo.” Write your hashtags in the language of your target audience. Don’t publish new content at nighttime. Since not all users disable notifications for the night, you risk inadvertently disturbing them. For crypto enthusiasts, there was the “gm” app, a self-described “meme app” which only allowed users to greet each other with “gm,” or “good morning,” a common acronym thrown around on Crypto Twitter and Discord. But the gm app was shut down back in September after a hacker reportedly gained access to user data. To view your bio, click the Menu icon and select “View channel info.”
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