Developing social channels based on exchanging a single message isn’t exactly new, of course. Back in 2014, the “Yo” app was launched with the sole purpose of enabling users to send each other the greeting “Yo.” A few years ago, you had to use a special bot to run a poll on Telegram. Now you can easily do that yourself in two clicks. Hit the Menu icon and select “Create Poll.” Write your question and add up to 10 options. Running polls is a powerful strategy for getting feedback from your audience. If you’re considering the possibility of modifying your channel in any way, be sure to ask your subscribers’ opinions first. Hashtags Avoid compound hashtags that consist of several words. If you have a hashtag like #marketingnewsinusa, split it into smaller hashtags: “#marketing, #news, #usa. To edit your name or bio, click the Menu icon and select “Manage Channel.”
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