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End-to-end encryption is an important feature in messaging, as it's the first step in protecting users from surveillance. A vandalised bank during the 2019 protest. File photo: May James/HKFP. When choosing the right name for your Telegram channel, use the language of your target audience. The name must sum up the essence of your channel in 1-3 words. If you’re planning to expand your Telegram audience, it makes sense to incorporate keywords into your name. Avoid compound hashtags that consist of several words. If you have a hashtag like #marketingnewsinusa, split it into smaller hashtags: “#marketing, #news, #usa. The visual aspect of channels is very critical. In fact, design is the first thing that a potential subscriber pays attention to, even though unconsciously.
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