Don’t publish new content at nighttime. Since not all users disable notifications for the night, you risk inadvertently disturbing them. Clear End-to-end encryption is an important feature in messaging, as it's the first step in protecting users from surveillance. Your posting frequency depends on the topic of your channel. If you have a news channel, it’s OK to publish new content every day (or even every hour). For other industries, stick with 2-3 large posts a week. In the next window, choose the type of your channel. If you want your channel to be public, you need to develop a link for it. In the screenshot below, it’s ”/catmarketing.” If your selected link is unavailable, you’ll need to suggest another option.
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