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Your posting frequency depends on the topic of your channel. If you have a news channel, it’s OK to publish new content every day (or even every hour). For other industries, stick with 2-3 large posts a week. The main design elements of your Telegram channel include a name, bio (brief description), and avatar. Your bio should be: Users are more open to new information on workdays rather than weekends. How to create a business channel on Telegram? (Tutorial) When choosing the right name for your Telegram channel, use the language of your target audience. The name must sum up the essence of your channel in 1-3 words. If you’re planning to expand your Telegram audience, it makes sense to incorporate keywords into your name.
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