Telegram offers a powerful toolset that allows businesses to create and manage channels, groups, and bots to broadcast messages, engage in conversations, and offer reliable customer support via bots. When choosing the right name for your Telegram channel, use the language of your target audience. The name must sum up the essence of your channel in 1-3 words. If you’re planning to expand your Telegram audience, it makes sense to incorporate keywords into your name. A vandalised bank during the 2019 protest. File photo: May James/HKFP. Your posting frequency depends on the topic of your channel. If you have a news channel, it’s OK to publish new content every day (or even every hour). For other industries, stick with 2-3 large posts a week. To edit your name or bio, click the Menu icon and select “Manage Channel.”
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