Write your hashtags in the language of your target audience. A Hong Kong protester with a petrol bomb. File photo: Dylan Hollingsworth/HKFP. Developing social channels based on exchanging a single message isn’t exactly new, of course. Back in 2014, the “Yo” app was launched with the sole purpose of enabling users to send each other the greeting “Yo.” In the “Bear Market Screaming Therapy Group” on Telegram, members are only allowed to post voice notes of themselves screaming. Anything else will result in an instant ban from the group, which currently has about 75 members. Done! Now you’re the proud owner of a Telegram channel. The next step is to set up and customize your channel.
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