In the next window, choose the type of your channel. If you want your channel to be public, you need to develop a link for it. In the screenshot below, it’s ”/catmarketing.” If your selected link is unavailable, you’ll need to suggest another option. Don’t publish new content at nighttime. Since not all users disable notifications for the night, you risk inadvertently disturbing them. Users are more open to new information on workdays rather than weekends. Developing social channels based on exchanging a single message isn’t exactly new, of course. Back in 2014, the “Yo” app was launched with the sole purpose of enabling users to send each other the greeting “Yo.” The visual aspect of channels is very critical. In fact, design is the first thing that a potential subscriber pays attention to, even though unconsciously.
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